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SOP — Lead to site visit

Purpose: schedule, complete, and follow up on a buyer viewing appointment.

FieldStandard
TriggerQualified buyer requests or accepts a viewing.
Responsible roleAssigned sales staff.
Required informationBuyer, lot/project context, date/time, location, host, preparation notes.
Steps in platformCreate site visit from lead; set staff/date/location; confirm buyer; record final outcome and new follow-up.
Expected status changesLead site_visit_scheduled; visit scheduled → completed/no-show/cancelled/rescheduled.
Required documentsNone unless company process requires a site-visit form.
Financial checksNone.
Follow-up deadlineConfirm before visit and record outcome the same business day.
Escalation conditionsSafety/location issue, unavailable lot, or buyer requests a hold/payment action.
Completion criteriaVisit outcome and subsequent buyer action are documented.
Audit/accountability evidenceVisit record, lead activity, follow-up task.
Common mistakesTreating a visit as a reservation; failing to record no-show/reschedule.
Media: Screenshot, video, checklist.